19A Idea Napkin No. 2

You: I am Michael Bogart. My talents are simply that I am a knowledgeable kid who is incredibly hard working, and determined to succeed, especially when it comes to fulfilling my passions. I am incredibly honest and truthful, and I thinking the best things in life come when you are working and hanging around the people that you love most. When it comes to my business, I see that being my life, especially when I am working on something that I genuinely care about and passionate about.
What are you offering to customers?: I am offering a service where I would repair cities and towns that have been damaged by flooding and hurricanes, by installing parklands throughout the area. The grass and parklands would provide extra protection in the future by soaking up excess water that may come with hurricanes and flooding.
Who are you offering it to?: I am offering this service to the town and city governments that can be potentially affected by these types of natural disasters, as well as the people who live in these cities and towns that have or could later be affected by the dangers that arise from flooding and natural disasters.
Why do they care?: Customers should care about what I would offer, because they should care and be interested in a service that can help protect homes, cities, lives, and livelihoods. After natural disasters, cities and towns are consistently rebuilt in the exact same way as before, which offers no further protections for these cities and towns in the event of a future natural disaster, which, as data has shown, are only getting consistently more prevalent. I feel that people should care about my service because it can offer their towns and cities and homes further protection from future natural disasters.
What are your core competencies?: What separates me from others is that I will work tirelessly, day and night, hours on end to not only accomplish personal and company goals, but also fulfill the needs of society and the people that are looking to me to provide a service. My honesty will allow me to make smart business decisions, while my love for those around me will help me trust coworkers and employees. My determination helps ensure that I'll never quit, while my hard working nature will help me get tasks done on time and done correctly. I feel that these competencies will fit in perfectly with trying to get my business idea off the ground as they all help me achieve and fulfill goals and responsibilities in different ways.

The most interesting piece of feedback I received came about more in regards to staffing and pricing than why I thought people would be interested in my business. The questions posed including how to go about staffing and protecting employees, as well as setting a fair price, both of which I will need to think about in the future. I think that I would have to poll actually unbiased customers who I know will be interested in my product, whether that be asking about the budget for a town parks department, and then creating some type of matrix to help determine different prices for different sized parkland areas. I think that the feedback I received from the first idea napkin certainly helped to spur thought creation for future details of the business and service.